3 Ways to Market Your Flip

You can put all of the time and effort in the world into beautifully renovating a home, making sure every penny of your house flipping funding is used wisely and effectively; but if you’re not able to resell that home quickly, all of your profits will get eaten up.

House flipping is all about speed. You need to be able to garner offers within days – ideally hours – of putting your flipped property on the market. If you’re having trouble attracting buyers, here are a few simple tips to consider:

  1. Use every housing app out there.

Work with a realtor to create a beautiful listing for the home that has a ton of great pictures. Have a professional photographer take the photos to ensure that they are full of natural light and make the rooms look huge. Buyers know that rooms always look bigger in pictures, so if your images don’t make the home look flawless, every perspective buyer will move on.

Once you have your pictures and your perfectly worded description, make sure your home is listed correctly in all the most important apps – Redfin, Trulia, and Zillow. Check the listings regularly to make sure the information is up to date and complete. If things go slowly, occasionally take your listings down and put them right back up so that your house goes to the top of the new listings.

  1. Go all out at your open houses.

Have open houses often, and make sure they are professional and welcoming. Help people find your house by using signs on nearby street corners and a clear sign in front of the house. Have cookies, a healthy snack option, and water bottles for everyone who comes in.

Have a flyer for the home that is full color, beautifully designed, and full of useful information. Highlight the quality of the local schools, the proximity to amenities, or the fact that the house has its own solar panels – whatever makes the home stand out.

And don’t overlook neighbors who drop in to take a peak. Looky-loos tell their friends and relatives about houses near them so that they’ll move closer, and sometimes they buy second homes to rent out. Always be nice to the neighbors.

  1. Don’t underestimate the power of social media.

Make sure to post links to your listings on Facebook, LinkedIn, Instagram, Pinterest, Twitter, and any other social media service that you use. Links on social media get passed around, reaching people who may not even be actively looking for a new home. Social media helps you cast a wider net.

For more tips, or to learn about our current house flipping loans, give our office a call today at (559) 326-2509.